![]() Then he 'told the world' by systematic advertising on a large scale. Incidentally, by eliminating waste and overhead, and by buying for chains of hundreds of thousands of stores, the Piggly Wigglies could undersell any but the largest chain system. He provided a system which enabled them to do just that. He believed that the general run of buyers would prefer to wait on themselves, pay in cash, and carry their purchases home. Briefly, it was his thought that most of the cost of doing business in the ordinary neighborhood grocery store consists of clerk hire, delivery charges, losses from charge accounts and waste of effort. That idea originated in Clarence Saunders' brain. They all resulted from the capitalization of an idea. These two corporations have an aggregate capital of approximately fifteen million dollars. Only a little later came the organization of the Piggly Wiggly Stores, Incorporated, the merchandising unit of the system. The Piggly Wiggly Corporation, the parent organization, was formed during the same year. The first Piggly Wiggly was opened in Memphis only seven years ago, in September, 1916. The Piggly Wiggly chain of retail grocery stores in hundreds of cities (more than twelve hundred of them as this is written) are operated under patent rights owned and controlled by corporations of which Clarence Saunders is the head. 'Piggly Wiggly' is the magic phrase which he used as the open sesame to fame and fortune. ![]() His name is coupled with that of Piggly Wiggly wherever men and women read the newspapers, or the magazines which print articles about achievement and success, which is in practically every city and hamlet in these United States. Today he is known by capitalists and financiers in every large city in this country. "Ten years ago Clarence Saunders was unknown except among a small group of business men in Memphis, and to a few close friends and acquaintances in Montgomery, his former home county. Tennessee, The Volunteer State, 1769-1923, Vol. All Piggly Wiggly stores are independently owned and operated, and are located primarily throughout the Southeast and as far north as Wisconsin.Linked to: Timothy Michael Dowling, 14th cousin 4x removed Today there are more than 600 Piggly Wiggly stores serving communities in 17 states. ![]() Piggly Wiggly Corporation, established by Saunders when he opened the first store in Memphis, secured the self-service format and issued franchises to hundreds of grocery retailers for the operation of Piggly Wiggly stores. There were shopping baskets, open shelves and no clerks to shop for the customer – all unheard of in that day and age. America’s first true self-service grocery store, it was unlike any other grocery store of that time. Piggly Wiggly was founded in 1916 by Clarence Saunders in Memphis, Tennessee. Their goal is to make sure every shopper leaves our store happy-every single time. Whether you’re a local or visitor to Florida’s Forgotten Coast, our friendly staff is here to greet you with a smile and treat you like part of the family. Many of our employees have been with us for more than 20 years, and they are simply the best. While our first-class products are extremely popular with shoppers, what really makes Piggly Wiggly tick is our exceptional staff. From hand-cut meats and cheeses to premium produce and fresh, made-to-order pizza, our full-service grocery stores have everything you need-and then some! Because our stores have strong roots in this community, we strive to offer every customer top-quality products and warm, friendly service.īoth of our stores offer an extensive selection of products. George Island are locally owned and operated. Piggly Wiggly Apalachicola and Piggly Wiggly St. Since then, it has been transformed into a full-service grocery store. George Island location was originally built in 1976. ![]() Piggly Wiggly has been serving the communities of Apalachicola and St. ![]()
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